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One of the questions I am always asked by clients is it worth making our website optimised for search engines? So this time I thought we would look at the subject of SEO or Search Engine Optimisation.

I am sure like me you get Spam emails saying in the blink of an eye they can get you onto the front page of every search engine using their special software or by paying them.

Should you try their services well my advice would be a big NO anyone that says they can guarantee you this, best to show them the front door.

However it is true that if you combine all the right elements together in the right amounts you will certainly improve your position. Now I am not going to tell you what those elements are as these web pages already exist in huge numbers.

What I would say is that even when you have all the right elements together they have to be in the right amount and in the right place to achieve a search engine first page for your specific search criteria or word strings.

Putting it another way if you want a great meal or cake and you give me all the ingredients you will at best only get something mediocre. Now give the same ingredients to one of the plethora of celebrity chefs and you might (yes might) get that eureka moment when everything comes together in the right order and amounts to produce something truly extraordinary.

Now you’re probably thinking so can SMA design get my website on the front page of the major search engines?

I would instantly say there are no guarantees with SEO but we will do exactly the same as for so many SMA designs’ clients which has proven 100% successful in elevating their websites to front page status.

So if you’re thinking about SEO then lets turn mediocre into truly extraordinary.

Next time when is the right time for a new website?